Internal Medical Communications Leader

Challenge:

Can you join our medical affairs team as Medical Communications Leader? We need help with a very busy period.

Response:

Nigel joined the Medical Affairs team of a major blue-chip European pharma company. He quickly gained recognition for the delivery of live events and difficult publication projects. Nigel and his colleagues invented and oversaw a new annual programme of high-science events to support the disease franchise. Publications output was maximised by assembling high-quality cohorts of writers, statisticians and medical affairs leads in a ‘Skunkworks’-style operation that redefined what was possible with the existing clinical trial databases.

What was supposed to be a short stop-gap turned into a three-year contract with relationships and friendships that have extended far beyond that.

The day we turned the main auditorium in the Nice conference centre into the deck of a sailing ship, complete with an actor playing Charles Darwin shrouded in an atmospheric mist of dry ice. Nobody ever forgot this event or its central message,. 

Infographic-style posters

Challenge:

“Can you produce scientific posters as an infographic?”

Response:

We already knew that infographics in their true sense are very hard to get approved by Legal/Regulatory, because they deal with proportions in area and dimension that are not represented by accepted scientific standards. We met the client in the middle by producing poster graphics that navigated the grey area between art and graph.

We cannot show an example of this due to patient and client confidentiality.

Standalone meeting

Challenge:

“Can you deliver a 200-delegate, 2-day standalone meeting with 21 speakers in a UK location?”

Response:

We assisted our client in fleshing out an agenda, and worked with the entire faculty to ensure that their slides looked great on the day. We skilfully managed some speakers who delivered their presentations via remote links. For theming, we reached into the archives of work for this client to identify an underused creative theme that could be adapted for the new meeting at minimal cost. We also engaged our trusted AV supplier to make sure that nothing could go wrong on the day.

Eastmond Medicomm staffed the main room and the lobby with its own, in-house Medical Writer and Events Manager to provide all the delegates with an enjoyable two days from check-in and badge collection all the way to the the lively Q&A.

The meeting room set up and ready to go. We projected to two screens,, and produced all the room dressing and print items you can see in the photograph. Coloured LEDs easily set the scene on a tight budget.
Our AV team working hard to ensure that content makes it to the screen unscathed. All that wiring shows how many backup systems we install to ensure we can deal with any eventuality.
A roomful of delegates enjoying the keynote speech. Some of the speakers delivered their talks remotely with no discernible lag.

New web page

After 13 years of operation, it was high time to make sure that our offering is represented properly on the Internet. Please take a look around our site to see how Eastmond Medicomm can help you reach your communication goals.

Colin’s leg

Challenge:

“How can we contribute to disability sports and highlight the function of high-tech medical devices?”

Response:

We assisted in the funding of a new carbon fibre racing leg for Irish para-cycling legend Colin Lynch. We learned a lot about the rules governing prosthetic legs for cycling — did you know they are considered part of the bike and not the person? Colin raced the leg at the Rio 2016 Olympic Games winning Silver for Ireland.

Measuring up for the new leg at Pace Rehabilitation.
Colin Lynch attempting the C2 Para Hour Record at the Manchester Velodrome on the Eastmond Medicomm leg. A puncture forced retirement on this occasion, but Colin returned to take the iconic World record.
Rio 2016 silver medal.